A l’occasion du cinquantième anniversaire du footballeur et ex-sélectionneur argentin Diego Maradona, Puma lancera le 30 octobre prochain une collection de chaussures, sacs, ballons et vestes qui lui sera dédiée. Puma communiquera autour de ces nouveaux produits notamment via des campagnes de street marketing, un concours de dribles sur Facebook et des événements à partir du 30 octobre
Welcome in my blog!
I like sports, I like advertising and I like even more when the two are linked !
You'll find here some ads (TV, Print...) I have liked, you'll also find ads I didn't really like but I thought they were entitled to be on here !
Don't hesitate to suggest links ;)
jeudi 28 octobre 2010
lundi 25 octobre 2010
Heineken Italy Activation Milan AC Real Madrid
What would you do if your girlfriend or boss would ask you to miss a big football game to go and watch a classical concert? Well, Heineken had the brilliant idea to organise a fake event to see how football fans would react when they were ask to do so!
Publicité : Winamax.fr, la référence du poker en ligne
French ad for a online poker site...
"In poker cards doesn't really matter...it is what you do with them!"
samedi 23 octobre 2010
Gisele and Pelé - SKY Commercial
World famous model Gisele and world football legend Pele ! The campaign was created by Giovanni + DraftFCB, was filmed by O2 production and directed by Nando Olival.
vendredi 22 octobre 2010
ASICS - 2010 - Global Advertising Campaign
Asics global advertising campaign for 2010, "the cleansing power of sport, captures the essence of Asics philophy, that by staying active, you can shed negatively and achieve a sound mind, in a sound body" according to Asics.
jeudi 21 octobre 2010
Roger Federer's Rolex Commercial for Wimbledon 2010
Let's try to add a little bit of luxury into this blog !
All Blacks tricks & skill at training - RD - Rugby Channel NZ advert
Special effects are extensively used in sports ads...Another example here !
Rugby Channel NZ - New Zealand - 2010
High Precision Rackets - Boris Becker
Sportel Best Sports Advertising film 2009. This commercial titled High Precision Rackets was done by Serviceplan Munchen/Hamburg advertising agency in Germany.
William Lawson's - No Rules, Great Scotch : canon balls
A pétanque game with Canon balls ! Brilliant ad by William Lawson
PUMA - Journey of Football - 2010
Joy, smile, football, Africa and the best soundtrack ever by Gnarl Barkley (Going on)
Nike Courage Commercial (I've Got Soul But I'm Not A Soldier)
Not much to say about that one...Just enjoy !
Bic recycle Eric Cantona: la démo d'Eric Cantona
Cantona explaining how the recycling process works !
Bic recycle ses rasoirs... et sa pub ! - Film 30"
Bic a razor company was famous years ago when they advertised their razors by starring Eric Cantona. 15 years later, in order to launch their new recyclable razors they use again Cantona and recycle their first commercial !
Crédits: Réalisation Franck Tapiro, Agence Hémisphère Droit
mercredi 20 octobre 2010
Pub Canal + : Reprise Ligue 1
French football League is often seen in France as goaless and unspectacular games, despite this Canal + is always willing to pay millions to broadcast "La ligue 1"...To make the most of it, they advertise the new season coming on with that cute little boy.
The ad says :
Ne pleure pas = Don't cry
La ligue 1 est finalement de retour = League 1 is finally back on
Then the guy says: league 1 and also Champion's League and Barclays Premier League...The best of football is on Canal +
Volvic Ad - Zidane
Souvenirs de notre Zizou national !
Translation:
Zidane says...
I like these moments. We are there all together. Balls on the ground. Catching each other's eyes. Always the same moves. First the left leg, always, sock, shoe. Then the right leg. And then a swallow of Volvic. Always.
And the woman says...
As it gives you more than the trace elements and the forces of the volcano, the Volvic water is a chance.
"Be Like Mike" - Gatorade Commercial - 1992
Well, even after drinking all the bottles of Gatorade, I think I would never be like Mike !
1993 - Pepsi - Shaquille O'Neal
Simple slogan...well that was back in 1993...Young and skinnier Shaq having trouble to get a pepsi!
McDonald's Commercial with LeBron James and Dwight Howard
The seats have changed but the commercial director is the same in both 1993 and 2010 ads (Joe Pytka). This ad was broadcasted before the kick off Super Bowl, it gathers together NBA stars Dwight Howard and LeBron James in a remake of 1993 Superbowl commercial "The Showdown" which featured Michael Jordan and Larry Bird.
"The Showdown" - Bird vs. Jordan McDonald's ad - 1993
The original version !
Mc Donald's Ad from 1993, starring two majors basketball players Larry Bird and Michael Jordan
Mc Donald's Ad from 1993, starring two majors basketball players Larry Bird and Michael Jordan
Tottenham Carbon Emission David Ginola and Spurs Players
To be honest, this isn't the greatest of all, although It worth being watch at least just for the Ginola blowing up...
Nationwide - Little Britain - FA England Team
World Cup years are always providing good adverts from sponsors wishing to play on the popularity of football. This one is by Nationwide (a British building society and official sponsor of the England Team during the World Cup 2010) employing the stars of the BBC's show Little Britain to pull off a sketch with the England football team !
Adidas Originals - Star Wars™ - Cantina 2010
A little bit of Beckham, an appearance of Snoop Dog, Franz Beckenbauer, Daft Punk, Noel Gallagher, Ian Brown, Ciara make this ad a must view. Also for all the fans of Star Wars !
Tiger Beer feat Wayne Rooney
I don't think Rooney actually drinks that type of beer popular in South East Asia ! Football fans (and referees fans - if such a thing exists -) will certainly recognised someone at the end of this ad.
2010 - Tiger Beer
Puma Advert in Japan
If when you fall asleep you are dreaming of playing football in video games this ad is for you !
European Championship - From far away everything seems to be easy - 2010
Spanish TV spot used for the promotion of the European Championship of Athletics in Barcelona, 2010
Andy Murray - Head - London
Scottish Tennis Player Andy Murray working is technique with this "Tennis Street Magic" in London !
adidas Originals - Coronation Street Party
The Adidas Originals street parties in Manchester...More precisely in the street where the iconic soap Coronation Street takes place !
Adidas Originals - Star Wars Collection
Beckham, Snoop Dog...Collaboration between Adidas Original and Star Wars
Meeting Areva - Les Haies (Hurdles)
TV spots for the Meeting Areva Athletics...Can not go wrong with Funky Town as a musical background !
Nike - Airport '98
The ad I will remember all my life - 1998 - Brazil at the Airport waiting to go to the World Cup
Nike - Ole Football Euro 2004
Ole - Nike - 2004
So many of us tried to replicate the Ronaldinho trick at the end !
Sébastien Chabal - Pub Pokerstars - VERSION LONGUE
With the Betting Market which has just been opened for competition in France, during the last few months advertising campaigns have appeared on TV screens. Here is one by PokerStars starring rugby player Sebastien Chabal !
Le PMU se met au foot
French Horse Betting Company PMU going into a new market : football. Result : this ad has been awarded as the best sport advertising film during the Sportel Monaco 2010, Made by Publicis Conseill
Adidas - Impossible is nothing - 2004
Adidas commercial "Impossible is Nothing", 2004: Muhammad Ali, Zinedine Zidane, David Beckham, Haile Gebrselassie, Maurice Green & T Mac
Adidas - Haile Gebreslassie as quick as Tyson Gay
Haile Gebreslassie competing against Tyson Gay in an Adidas Commercial - 2009
Ladbrokes TV ad: Football Opinion Cafe
One of my favourites ad when I was in the UK ! Wright, Mc Coist, Dixon, Kamara and Gallacher talking about football ! By the betting company Ladbrokes, 2007
Carlsberg - Squirrel Playing Football - 2008
No Zidane, no Bolt, no Jordan in guest star but a squirrel ;)
Kevin Garnett Gatorade Commercial - The Quest For G -
Full length story of Quest for G => Parody of Monty Python and Holy Grail
What's G I by Gatorade
Part I "What's G" Spot with Muhammad Ali,Dwyane Wade,Lil Wayne... by Gatorade
"What's G" II Ad by Gatorade
Some US and International sports legends on here ! (Spot with Michael Jordan,Usain Bolt,Tiger Woods...)
Nike Football - Write the future - 2010
During the final of Champions League 2010, Nike broadcasted one of the most expensive commercial of history ! Cristiano Ronaldo, Drogba, Cannavaro, Rooney, Walcott, Ribéry, Donavan, Ronaldinho, all the stars of soccer are in this ad, directed by Alejandro González Iñárrit.
Decathlon Ad "Foot sportifs en herbe"
This TV ad has been advertised during the 2010 World Cup in France by the French main sports retailers Decathlon. French loved it !
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